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InsightWhale

Google Analytics Calculated Metrics in Use

Google Analytics is an excellent free tool for creating and using calculated metrics. And since using google products ubiquitously within…

5 min readMar 19, 2021

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Google Analytics Calculated Metrics in Use

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InsightWhale

How to Export PowerBI Dashboard and Report Data

4 min readJan 28, 2021

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How to Export PowerBI Dashboard and Report Data

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InsightWhale

CRO Recommendations for Low Traffic Websites

A/B testing is straight up the single most effective technique for improving the conversion rate. But it’s also tricky, as it requires a…

5 min readJan 14, 2021

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CRO Recommendations for Low Traffic Websites

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InsightWhale

Looker VS Tableau: Overview and Key Features

You are about to witness the review of the most popular self-service business intelligence solutions up to date — Looker and Tableau, and…

7 min readDec 10, 2020

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Looker VS Tableau: Overview and Key Features

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InsightWhale

What is a “Secondary Dimension” in Google Analytics?

Okay, class. We hope you’ve behaved real good all week as we’re about to give you a very special lesson on the immensely popular web…

3 min readNov 24, 2020

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What is a “Secondary Dimension” in Google Analytics?

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InsightWhale

Top 5 Customer Experience Metrics To Track To Grow Your Business

The customer experience is one of the most important focal points of any business. It not only indicates what a customer goes through when…

4 min readNov 10, 2020

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Top 5 Customer Experience Metrics To Track To Grow Your Business

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InsightWhale

How to Set Up Google Analytics API: Step by Step Guide

Let’s be honest. We all know setting up Google Analytics API as opposed to using the regular Google Analytics user interface opens much…

5 min readOct 15, 2020

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How to Set Up Google Analytics API: Step by Step Guide

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InsightWhale

3 Major Ways Data Science is Changing the World Today

Before we begin our deep dive into how data science is changing the world, review data science applications and get acquainted with…

5 min readOct 4, 2020

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3 Major Ways Data Science is Changing the World Today

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InsightWhale

15 Tools to Get Design Feedback for a Webpage or Application

We’ve all been there. You’re designing a web page for an ecommerce store or some new slides for a mobile application and then — boom — not…

15 min readSep 9, 2020

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15 Tools to Get Design Feedback for a Webpage or Application

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InsightWhale

What is the Difference Between Dimension and Metric in Google Analytics

Let’s settle this Google Analytics dimension VS metric debate — once and for all. What is the difference between metric and dimension in…

4 min readAug 21, 2020

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What is the Difference Between Dimension and Metric in Google Analytics

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InsightWhale

InsightWhale

Fully remote team of professionals providing Digital Analytics, Conversion Rate Optimization and Business Intelligence services for clients around the world.

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